Eat Up! is a meal kit that gets delivered straight to the customers door. It combines convenience with healthy eating and plenty of options for dietary restrictions. Brand elements I made include a mockup for their website, a Instagram carousel, and a recipe card.

Eat Up!

For this assignment we were free to choose our own project. I knew I wanted to chose something that would allow me to practice web design and my Figma skills. I also wanted to combine this with my knowledge of print design, to make one cohesive brand identity that spans both web and print. Knowing this, I chose to create Eat Up! which combines my love of cooking with my project goals.

Target Audience

25+

Mission Statement

We believe that cooking is for everyone, and want to make it as approachable as possible.

We started Eat Up! in 2018 to provide busy people with a middle ground between take out and hours spent cooking. With plenty of recipes to choose from for all dietary needs, and our always fresh and 100% organic ingredients, we make healthy eating easy!

Story

Previous
Previous

Clean Sweep

Next
Next

From Our Table to Yours